Spencer Heath Archive

Item 2207

Typed advertising copy for CM&A

 

 

 

 

A WHOLLY NEW DEPARTURE IN SOCIAL THINKING

The author of this book finds in the physical and

bio­logical sciences a single simple basic law:

 Every organization, be it great or small, phys­ical or biological, owes its growth and strength and its length of days to the spontaneous recipro­cal relationships among the similarly constituted units of which it is composed.

 In the light of these sciences, and upon heretofore
neglected social data, the author sees a like basic order
in the balanced non-political interacting of community-
living men — a form of reciprocal energy exchange — in

which values are created, whereby the life of the society is maintained and its transcendent functions are performed.

 CITADEL, MARKET and ALTAR is indeed a benignly revolutionary book — a wholly new departure in social think­ing — that brings into light a new, creative and wholly

self-sustaining mode of public administration.

 The thought is simple yet synthetic. It discovers hid­den social resources; and it weaves the cosmic order of the physicist and the biologist, the order of freedom established by western men, and the Christian Golden Eth­ic for a more abundant life, into a “seamless web” of re­assurance for the future of mankind.

 For it not only justifies but strongly appeals to the
wholesome ambitions of profit-motivated men; yet it is no
less a book to vitalize the vision of artists and idealists as well — a nobly conceived and splendidly presented

inspiring philosophy of creative capitalism.

 Scholars, jurists, outstanding economists, eminent churchmen, and leaders in many lines, are reading and thinking and speaking exceptionally about this book.

 When you have read it, so probably will you.

       THE SCIENCE OF SOCIETY FOUNDATION. Inc.

  Roadsend Gardens

1502 Montgomery Road, Baltimore 27, Maryland

 Designed and Printed by The Yale University Press       

   Pages xxiv, 250; Gold Embossed; Six Charts.